According to DICK’S Sporting Goods’ Jersey Report the Cowboys have leaped from the 15th to eighth in terms of jersey sales among NFL teams. Much of that momentum is from the past 30 days.
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The most popular jersey among the Dallas faithful is reliable tight end Jason Witten who’s jersey was 53rd in the league 30 days ago but now sits at No. 28. The jump is the sixth most for a player in the top 50 in jersey sales. DeMarco Murray has gone from the 103rd best-selling jersey to No. 44 and quarterback Tony Romo now sits at 38 after being 68 a month ago.
The jump may not necessarily be from “bandwagon” fans but maybe people are just more comfortable buying and wearing Cowboys jerseys these days. No judgements.